As the top search engine on the Web, Google commands the vast majority of all conducted searches. Therefore, a successful SEO strategy should focus on trying to rank well in Google first and foremost.
There are many amount of factors that go into the way Google ranks websites, many of which they don’t share with the public. A great way to learn about what they are sharing, however, is by reading Matt Cutts’ blog, the head of Google’s Webspam team. His blog is held in high regard in the SEO community, and while he never gives away his company’s secrets entirely, he does offer some very valuable information. He continually stresses the value of quality content and providing the best possible experience for the users. He explains how to get the most from Google Webmaster tools, how to build an SEO-friendly site, and in essence what Google seeks from the sites it ranks highly.

This entry was posted on Thursday, February 11th, 2010 at 9:11 pmand is filed under Google. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.